/ en /courses/fall-2024/introduction-marketing-72678 <span class="field field--name-title field--type-string field--label-hidden">Introduction to Marketing</span> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Anonymous</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2024-04-17T08:01:16-07:00" title="Wednesday, April 17, 2024 - 08:01" class="datetime">Wed, 04/17/2024 - 08:01</time> </span> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p>Introduction to the concepts, analyses, and activities that comprise marketing management, and to provide practice in assessing and solving marketing problems. A foundation for advanced electives in Marketing as well as other business/social disciplines. Topics include marketing strategy, customer behavior, segmentation, market research, product management, pricing, promotion, sales force management, and competitive analysis.</p> </div> <div class="field field--name-field-course-id field--type-string field--label-above"> <div class="field__label">Course ID</div> <div class="field__item">140</div> </div> <div class="field field--name-field-crn field--type-string field--label-above"> <div class="field__label">CRN</div> <div class="field__item">72678</div> </div> <div class="field field--name-field-units field--type-string field--label-above"> <div class="field__label">Units</div> <div class="field__item">3</div> </div> <div class="field field--name-field-dates field--type-entity-reference-revisions field--label-above"> <div class="field__label">Dates</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-dates paragraph--view-mode--default"> <div class="week border"> <div class="day-wrapper">Online</div> </div> <div class="course-date-range"> <div class="field field--name-field-start-date field--type-datetime field--label-hidden field__item"><time datetime="2024-09-03T12:00:00Z" class="datetime">09/03/2024</time> </div> - <div class="field field--name-field-end-date field--type-datetime field--label-hidden field__item"><time datetime="2024-12-20T12:00:00Z" class="datetime">12/20/2024</time> </div> </div> <div class="course-schedule-code schedule-codes code-O">Online</div> </div> </div> </div> </div> <div class="field field--name-field-campus-taxonomy field--type-entity-reference field--label-above"> <div class="field__label">Campus</div> <div class="field__item"><a href="/taxonomy/term/52221" hreflang="en">Online</a></div> </div> <div class="field field--name-field-section field--type-string field--label-above"> <div class="field__label">Section</div> <div class="field__item">931</div> </div> <div class="field field--name-field-term field--type-entity-reference field--label-above"> <div class="field__label">Term</div> <div class="field__item"><a href="/taxonomy/term/5874521" hreflang="en">Fall 2024</a></div> </div> <div class="field field--name-field-course-online field--type-boolean field--label-above"> <div class="field__label">Online</div> <div class="field__item">1</div> </div> <div class="field field--name-field-instructors field--type-entity-reference-revisions field--label-above"> <div class="field__label">Instructors</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-instructors paragraph--view-mode--default"> <div class="field field--name-field-instructor field--type-entity-reference field--label-hidden field__item"><a href="/directory/marilyn-goodman" hreflang="en">Marilyn Goodman</a></div> <div class="field field--name-field-primary field--type-boolean field--label-hidden field__item">(Primary)</div> </div> </div> </div> </div> <div class="field field--name-field-subject field--type-entity-reference field--label-above"> <div class="field__label">Subject</div> <div class="field__item"><a href="/taxonomy/term/51866" hreflang="en">Marketing</a></div> </div> <div class="field field--name-field-term-code field--type-integer field--label-above"> <div class="field__label">Term code</div> <div class="field__item">202470</div> </div> <div class="field field--name-field-full-term field--type-boolean field--label-above"> <div class="field__label">Full term</div> <div class="field__item">1</div> </div> <div class="field field--name-field-open-section field--type-boolean field--label-above"> <div class="field__label">Open section</div> <div class="field__item">1</div> </div> <div class="field field--name-field-book field--type-link field--label-above"> <div class="field__label">Book</div> <div class="field__item"><a href="https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202470&amp;in_campus=L&amp;crn=72678">https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202470&amp;in_campus=L&amp;crn=72…</a></div> </div> <div class="field field--name-field-prerequisites field--type-entity-reference field--label-above"> <div class="field__label">Requisites</div> <div class="field__items"> <div class="field__item"> <div id="taxonomy-term-5870616" class="taxonomy-term vocabulary-course-prerequisites"> <div class="prerequisites"> <p>Recommended Preparation, Readiness for college level English or ESL 188</p> </div> </div> </div> </div> </div> <div class="field field--name-field-course-credit field--type-boolean field--label-above"> <div class="field__label">Credit</div> <div class="field__item">On</div> </div> <div class="field field--name-field-course-hybrid field--type-boolean field--label-above"> <div class="field__label">Online with In-Person Meetings</div> <div class="field__item">Off</div> </div> <div class="clearfix text-formatted field field--name-field-section-notes field--type-text-long field--label-above"> <div class="field__label">Section Notes</div> <div class="field__item"><p>This class has no scheduled meetings and requires the use of Canvas. All coursework is completed on Canvas using an internet enabled device. This class is part of <a href="https://ccsf.edu/cityonline">CityOnline</a> and has a shorter semester. For course details, students must check the <a href="https://ccsf.instructure.com/courses/55240">instructor's website</a>.</p> </div> </div> <div class="field field--name-field-schedule-code field--type-string field--label-above"> <div class="field__label">Schedule code</div> <div class="field__item">O</div> </div> <div class="field field--name-field-credit-status-code field--type-string field--label-above"> <div class="field__label">Credit Status Code</div> <div class="field__item">D</div> </div> <div class="field field--name-field-last-day-to-enroll field--type-datetime field--label-above"> <div class="field__label">Last Day to Enroll</div> <div class="field__item"><time datetime="2024-09-20T12:00:00Z" class="datetime">Fri, 09/20/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-for-refund field--type-datetime field--label-above"> <div class="field__label">Last Day For Refund</div> <div class="field__item"><time datetime="2024-09-12T12:00:00Z" class="datetime">Thu, 09/12/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-drop-wo-w field--type-datetime field--label-above"> <div class="field__label">Last Day to Drop without W</div> <div class="field__item"><time datetime="2024-09-20T12:00:00Z" class="datetime">Fri, 09/20/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-withdraw field--type-datetime field--label-above"> <div class="field__label">Last Day to Withdraw</div> <div class="field__item"><time datetime="2024-11-21T12:00:00Z" class="datetime">Thu, 11/21/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-select-pnp field--type-datetime field--label-above"> <div class="field__label">Last Day to Select PNP</div> <div class="field__item"><time datetime="2024-11-21T12:00:00Z" class="datetime">Thu, 11/21/2024 - 12:00</time> </div> </div> <div class="field field--name-field-census field--type-datetime field--label-above"> <div class="field__label">Census</div> <div class="field__item"><time datetime="2024-09-23T12:00:00Z" class="datetime">Mon, 09/23/2024 - 12:00</time> </div> </div> Wed, 17 Apr 2024 15:01:16 +0000 Anonymous 10077386 at /courses/fall-2024/introduction-marketing-72677 <span class="field field--name-title field--type-string field--label-hidden">Introduction to Marketing</span> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Anonymous</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2024-04-17T08:01:16-07:00" title="Wednesday, April 17, 2024 - 08:01" class="datetime">Wed, 04/17/2024 - 08:01</time> </span> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p>Introduction to the concepts, analyses, and activities that comprise marketing management, and to provide practice in assessing and solving marketing problems. A foundation for advanced electives in Marketing as well as other business/social disciplines. Topics include marketing strategy, customer behavior, segmentation, market research, product management, pricing, promotion, sales force management, and competitive analysis.</p> </div> <div class="field field--name-field-course-id field--type-string field--label-above"> <div class="field__label">Course ID</div> <div class="field__item">140</div> </div> <div class="field field--name-field-crn field--type-string field--label-above"> <div class="field__label">CRN</div> <div class="field__item">72677</div> </div> <div class="field field--name-field-units field--type-string field--label-above"> <div class="field__label">Units</div> <div class="field__item">3</div> </div> <div class="field field--name-field-dates field--type-entity-reference-revisions field--label-above"> <div class="field__label">Dates</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-dates paragraph--view-mode--default"> <div class="week border"> <div class="day-wrapper">Online</div> </div> <div class="course-date-range"> <div class="field field--name-field-start-date field--type-datetime field--label-hidden field__item"><time datetime="2024-09-03T12:00:00Z" class="datetime">09/03/2024</time> </div> - <div class="field field--name-field-end-date field--type-datetime field--label-hidden field__item"><time datetime="2024-12-20T12:00:00Z" class="datetime">12/20/2024</time> </div> </div> <div class="course-schedule-code schedule-codes code-O">Online</div> </div> </div> </div> </div> <div class="field field--name-field-campus-taxonomy field--type-entity-reference field--label-above"> <div class="field__label">Campus</div> <div class="field__item"><a href="/taxonomy/term/52221" hreflang="en">Online</a></div> </div> <div class="field field--name-field-section field--type-string field--label-above"> <div class="field__label">Section</div> <div class="field__item">932</div> </div> <div class="field field--name-field-term field--type-entity-reference field--label-above"> <div class="field__label">Term</div> <div class="field__item"><a href="/taxonomy/term/5874521" hreflang="en">Fall 2024</a></div> </div> <div class="field field--name-field-course-online field--type-boolean field--label-above"> <div class="field__label">Online</div> <div class="field__item">1</div> </div> <div class="field field--name-field-instructors field--type-entity-reference-revisions field--label-above"> <div class="field__label">Instructors</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-instructors paragraph--view-mode--default"> <div class="field field--name-field-instructor field--type-entity-reference field--label-hidden field__item"><a href="/directory/marilyn-goodman" hreflang="en">Marilyn Goodman</a></div> <div class="field field--name-field-primary field--type-boolean field--label-hidden field__item">(Primary)</div> </div> </div> </div> </div> <div class="field field--name-field-subject field--type-entity-reference field--label-above"> <div class="field__label">Subject</div> <div class="field__item"><a href="/taxonomy/term/51866" hreflang="en">Marketing</a></div> </div> <div class="field field--name-field-term-code field--type-integer field--label-above"> <div class="field__label">Term code</div> <div class="field__item">202470</div> </div> <div class="field field--name-field-full-term field--type-boolean field--label-above"> <div class="field__label">Full term</div> <div class="field__item">1</div> </div> <div class="field field--name-field-open-section field--type-boolean field--label-above"> <div class="field__label">Open section</div> <div class="field__item">1</div> </div> <div class="field field--name-field-book field--type-link field--label-above"> <div class="field__label">Book</div> <div class="field__item"><a href="https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202470&amp;in_campus=L&amp;crn=72677">https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202470&amp;in_campus=L&amp;crn=72…</a></div> </div> <div class="field field--name-field-prerequisites field--type-entity-reference field--label-above"> <div class="field__label">Requisites</div> <div class="field__items"> <div class="field__item"> <div id="taxonomy-term-5870616" class="taxonomy-term vocabulary-course-prerequisites"> <div class="prerequisites"> <p>Recommended Preparation, Readiness for college level English or ESL 188</p> </div> </div> </div> </div> </div> <div class="field field--name-field-course-credit field--type-boolean field--label-above"> <div class="field__label">Credit</div> <div class="field__item">On</div> </div> <div class="field field--name-field-course-hybrid field--type-boolean field--label-above"> <div class="field__label">Online with In-Person Meetings</div> <div class="field__item">Off</div> </div> <div class="clearfix text-formatted field field--name-field-section-notes field--type-text-long field--label-above"> <div class="field__label">Section Notes</div> <div class="field__item"><p>This class has no scheduled meetings and requires the use of Canvas. All coursework is completed on Canvas using an internet enabled device. This class is part of <a href="https://ccsf.edu/cityonline">CityOnline</a> and has a shorter semester. For course details, students must check the <a href="https://ccsf.instructure.com/courses/55240">instructor's website</a>.</p> </div> </div> <div class="field field--name-field-schedule-code field--type-string field--label-above"> <div class="field__label">Schedule code</div> <div class="field__item">O</div> </div> <div class="field field--name-field-credit-status-code field--type-string field--label-above"> <div class="field__label">Credit Status Code</div> <div class="field__item">D</div> </div> <div class="field field--name-field-last-day-to-enroll field--type-datetime field--label-above"> <div class="field__label">Last Day to Enroll</div> <div class="field__item"><time datetime="2024-09-20T12:00:00Z" class="datetime">Fri, 09/20/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-for-refund field--type-datetime field--label-above"> <div class="field__label">Last Day For Refund</div> <div class="field__item"><time datetime="2024-09-12T12:00:00Z" class="datetime">Thu, 09/12/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-drop-wo-w field--type-datetime field--label-above"> <div class="field__label">Last Day to Drop without W</div> <div class="field__item"><time datetime="2024-09-20T12:00:00Z" class="datetime">Fri, 09/20/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-withdraw field--type-datetime field--label-above"> <div class="field__label">Last Day to Withdraw</div> <div class="field__item"><time datetime="2024-11-21T12:00:00Z" class="datetime">Thu, 11/21/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-select-pnp field--type-datetime field--label-above"> <div class="field__label">Last Day to Select PNP</div> <div class="field__item"><time datetime="2024-11-21T12:00:00Z" class="datetime">Thu, 11/21/2024 - 12:00</time> </div> </div> <div class="field field--name-field-census field--type-datetime field--label-above"> <div class="field__label">Census</div> <div class="field__item"><time datetime="2024-09-23T12:00:00Z" class="datetime">Mon, 09/23/2024 - 12:00</time> </div> </div> Wed, 17 Apr 2024 15:01:16 +0000 Anonymous 10077381 at /courses/fall-2024/consumer-behavior-72676 <span class="field field--name-title field--type-string field--label-hidden">Consumer Behavior</span> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Anonymous</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2024-04-17T08:01:16-07:00" title="Wednesday, April 17, 2024 - 08:01" class="datetime">Wed, 04/17/2024 - 08:01</time> </span> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p>Introduction to the core concepts and applications of contemporary consumer behavior. Topics include needs and motives, personality, perception, learning, attitudes, and cultural influences that lead to understanding consumer decision-making and behavior. Explores the impact of consumer behavior on marketing strategies and promotional tactics.</p> </div> <div class="field field--name-field-course-id field--type-string field--label-above"> <div class="field__label">Course ID</div> <div class="field__item">150</div> </div> <div class="field field--name-field-crn field--type-string field--label-above"> <div class="field__label">CRN</div> <div class="field__item">72676</div> </div> <div class="field field--name-field-units field--type-string field--label-above"> <div class="field__label">Units</div> <div class="field__item">3</div> </div> <div class="field field--name-field-dates field--type-entity-reference-revisions field--label-above"> <div class="field__label">Dates</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-dates paragraph--view-mode--default"> <div class="week"> <div class="day-wrapper"> <span>S</span> </div> <div class="day-wrapper"> <span>M</span> </div> <div class="day-wrapper active"> <span>T</span> </div> <div class="day-wrapper"> <span>W</span> </div> <div class="day-wrapper"> <span>Th</span> </div> <div class="day-wrapper"> <span>F</span> </div> <div class="day-wrapper"> <span>S</span> </div> </div> <div class="course-time-range"> 12:10pm - 3:00pm </div> <div class="course-date-range"> <div class="field field--name-field-start-date field--type-datetime field--label-hidden field__item"><time datetime="2024-08-20T12:00:00Z" class="datetime">08/20/2024</time> </div> - <div class="field field--name-field-end-date field--type-datetime field--label-hidden field__item"><time datetime="2024-12-20T12:00:00Z" class="datetime">12/20/2024</time> </div> </div> <div class="course-building "> <div class="field field--name-field-building field--type-entity-reference field--label-hidden field__item">Multi-Use Building</div> <div class="field field--name-field-room field--type-string field--label-hidden field__item">261</div> </div> <div class="course-schedule-code schedule-codes code-A">Lecture</div> </div> </div> </div> </div> <div class="field field--name-field-campus-taxonomy field--type-entity-reference field--label-above"> <div class="field__label">Campus</div> <div class="field__item"><a href="/taxonomy/term/91" hreflang="en">Ocean</a></div> </div> <div class="field field--name-field-section field--type-string field--label-above"> <div class="field__label">Section</div> <div class="field__item">001</div> </div> <div class="field field--name-field-term field--type-entity-reference field--label-above"> <div class="field__label">Term</div> <div class="field__item"><a href="/taxonomy/term/5874521" hreflang="en">Fall 2024</a></div> </div> <div class="field field--name-field-course-online field--type-boolean field--label-above"> <div class="field__label">Online</div> <div class="field__item">0</div> </div> <div class="field field--name-field-instructors field--type-entity-reference-revisions field--label-above"> <div class="field__label">Instructors</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-instructors paragraph--view-mode--default"> <div class="field field--name-field-instructor field--type-entity-reference field--label-hidden field__item"><a href="/directory/marilyn-goodman" hreflang="en">Marilyn Goodman</a></div> <div class="field field--name-field-primary field--type-boolean field--label-hidden field__item">(Primary)</div> </div> </div> </div> </div> <div class="field field--name-field-subject field--type-entity-reference field--label-above"> <div class="field__label">Subject</div> <div class="field__item"><a href="/taxonomy/term/51866" hreflang="en">Marketing</a></div> </div> <div class="field field--name-field-term-code field--type-integer field--label-above"> <div class="field__label">Term code</div> <div class="field__item">202470</div> </div> <div class="field field--name-field-full-term field--type-boolean field--label-above"> <div class="field__label">Full term</div> <div class="field__item">1</div> </div> <div class="field field--name-field-open-section field--type-boolean field--label-above"> <div class="field__label">Open section</div> <div class="field__item">1</div> </div> <div class="field field--name-field-book field--type-link field--label-above"> <div class="field__label">Book</div> <div class="field__item"><a href="https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202470&amp;in_campus=P&amp;crn=72676">https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202470&amp;in_campus=P&amp;crn=72…</a></div> </div> <div class="field field--name-field-prerequisites field--type-entity-reference field--label-above"> <div class="field__label">Requisites</div> <div class="field__items"> <div class="field__item"> <div id="taxonomy-term-5870611" class="taxonomy-term vocabulary-course-prerequisites"> <div class="prerequisites"> <p>Recommended Preparation, Readiness for college level English or ESL 188</p> </div> </div> </div> </div> </div> <div class="field field--name-field-course-credit field--type-boolean field--label-above"> <div class="field__label">Credit</div> <div class="field__item">On</div> </div> <div class="field field--name-field-course-hybrid field--type-boolean field--label-above"> <div class="field__label">Online with In-Person Meetings</div> <div class="field__item">Off</div> </div> <div class="field field--name-field-schedule-code field--type-string field--label-above"> <div class="field__label">Schedule code</div> <div class="field__item">A</div> </div> <div class="field field--name-field-credit-status-code field--type-string field--label-above"> <div class="field__label">Credit Status Code</div> <div class="field__item">D</div> </div> <div class="field field--name-field-last-day-to-enroll field--type-datetime field--label-above"> <div class="field__label">Last Day to Enroll</div> <div class="field__item"><time datetime="2024-09-06T12:00:00Z" class="datetime">Fri, 09/06/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-for-refund field--type-datetime field--label-above"> <div class="field__label">Last Day For Refund</div> <div class="field__item"><time datetime="2024-08-30T12:00:00Z" class="datetime">Fri, 08/30/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-drop-wo-w field--type-datetime field--label-above"> <div class="field__label">Last Day to Drop without W</div> <div class="field__item"><time datetime="2024-09-06T12:00:00Z" class="datetime">Fri, 09/06/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-withdraw field--type-datetime field--label-above"> <div class="field__label">Last Day to Withdraw</div> <div class="field__item"><time datetime="2024-11-07T12:00:00Z" class="datetime">Thu, 11/07/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-select-pnp field--type-datetime field--label-above"> <div class="field__label">Last Day to Select PNP</div> <div class="field__item"><time datetime="2024-11-07T12:00:00Z" class="datetime">Thu, 11/07/2024 - 12:00</time> </div> </div> <div class="field field--name-field-census field--type-datetime field--label-above"> <div class="field__label">Census</div> <div class="field__item"><time datetime="2024-09-09T12:00:00Z" class="datetime">Mon, 09/09/2024 - 12:00</time> </div> </div> Wed, 17 Apr 2024 15:01:16 +0000 Anonymous 10077376 at /courses/fall-2024/advertising-and-imc-72675 <span class="field field--name-title field--type-string field--label-hidden">Advertising and IMC</span> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Anonymous</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2024-04-17T08:01:16-07:00" title="Wednesday, April 17, 2024 - 08:01" class="datetime">Wed, 04/17/2024 - 08:01</time> </span> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p>Exploration of the role of advertising and integrated marketing communications in the marketplace. Working knowledge of areas associated with the advertising industry: target marketing; ad agency organizations and operations; media strategies; use of television, radio, outdoor advertising; online and social media, print media; sales promotions; and alternative advertising.</p> </div> <div class="field field--name-field-course-id field--type-string field--label-above"> <div class="field__label">Course ID</div> <div class="field__item">170</div> </div> <div class="field field--name-field-crn field--type-string field--label-above"> <div class="field__label">CRN</div> <div class="field__item">72675</div> </div> <div class="field field--name-field-units field--type-string field--label-above"> <div class="field__label">Units</div> <div class="field__item">3</div> </div> <div class="field field--name-field-dates field--type-entity-reference-revisions field--label-above"> <div class="field__label">Dates</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-dates paragraph--view-mode--default"> <div class="week border"> <div class="day-wrapper">Online</div> </div> <div class="course-date-range"> <div class="field field--name-field-start-date field--type-datetime field--label-hidden field__item"><time datetime="2024-09-03T12:00:00Z" class="datetime">09/03/2024</time> </div> - <div class="field field--name-field-end-date field--type-datetime field--label-hidden field__item"><time datetime="2024-12-20T12:00:00Z" class="datetime">12/20/2024</time> </div> </div> <div class="course-schedule-code schedule-codes code-O">Online</div> </div> </div> </div> </div> <div class="field field--name-field-campus-taxonomy field--type-entity-reference field--label-above"> <div class="field__label">Campus</div> <div class="field__item"><a href="/taxonomy/term/52221" hreflang="en">Online</a></div> </div> <div class="field field--name-field-section field--type-string field--label-above"> <div class="field__label">Section</div> <div class="field__item">931</div> </div> <div class="field field--name-field-term field--type-entity-reference field--label-above"> <div class="field__label">Term</div> <div class="field__item"><a href="/taxonomy/term/5874521" hreflang="en">Fall 2024</a></div> </div> <div class="field field--name-field-course-online field--type-boolean field--label-above"> <div class="field__label">Online</div> <div class="field__item">1</div> </div> <div class="field field--name-field-instructors field--type-entity-reference-revisions field--label-above"> <div class="field__label">Instructors</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-instructors paragraph--view-mode--default"> <div class="field field--name-field-instructor field--type-entity-reference field--label-hidden field__item"><a href="/directory/marilyn-goodman" hreflang="en">Marilyn Goodman</a></div> <div class="field field--name-field-primary field--type-boolean field--label-hidden field__item">(Primary)</div> </div> </div> </div> </div> <div class="field field--name-field-subject field--type-entity-reference field--label-above"> <div class="field__label">Subject</div> <div class="field__item"><a href="/taxonomy/term/51866" hreflang="en">Marketing</a></div> </div> <div class="field field--name-field-term-code field--type-integer field--label-above"> <div class="field__label">Term code</div> <div class="field__item">202470</div> </div> <div class="field field--name-field-full-term field--type-boolean field--label-above"> <div class="field__label">Full term</div> <div class="field__item">1</div> </div> <div class="field field--name-field-open-section field--type-boolean field--label-above"> <div class="field__label">Open section</div> <div class="field__item">0</div> </div> <div class="field field--name-field-book field--type-link field--label-above"> <div class="field__label">Book</div> <div class="field__item"><a href="https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202470&amp;in_campus=L&amp;crn=72675">https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202470&amp;in_campus=L&amp;crn=72…</a></div> </div> <div class="field field--name-field-prerequisites field--type-entity-reference field--label-above"> <div class="field__label">Requisites</div> <div class="field__items"> <div class="field__item"> <div id="taxonomy-term-5870606" class="taxonomy-term vocabulary-course-prerequisites"> <div class="prerequisites"> <p>Recommended Preparation, Readiness for college level English or ESL 188</p> </div> </div> </div> </div> </div> <div class="field field--name-field-course-credit field--type-boolean field--label-above"> <div class="field__label">Credit</div> <div class="field__item">On</div> </div> <div class="field field--name-field-course-hybrid field--type-boolean field--label-above"> <div class="field__label">Online with In-Person Meetings</div> <div class="field__item">Off</div> </div> <div class="clearfix text-formatted field field--name-field-section-notes field--type-text-long field--label-above"> <div class="field__label">Section Notes</div> <div class="field__item"><p>This class has no scheduled meetings and requires the use of Canvas. All coursework is completed on Canvas using an internet enabled device. This class is part of <a href="https://ccsf.edu/cityonline">CityOnline</a> and has a shorter semester. For course details, students must check the <a href="https://ccsf.instructure.com/courses/55240">instructor's website</a>.</p> </div> </div> <div class="field field--name-field-schedule-code field--type-string field--label-above"> <div class="field__label">Schedule code</div> <div class="field__item">O</div> </div> <div class="field field--name-field-credit-status-code field--type-string field--label-above"> <div class="field__label">Credit Status Code</div> <div class="field__item">D</div> </div> <div class="field field--name-field-last-day-to-enroll field--type-datetime field--label-above"> <div class="field__label">Last Day to Enroll</div> <div class="field__item"><time datetime="2024-09-20T12:00:00Z" class="datetime">Fri, 09/20/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-for-refund field--type-datetime field--label-above"> <div class="field__label">Last Day For Refund</div> <div class="field__item"><time datetime="2024-09-12T12:00:00Z" class="datetime">Thu, 09/12/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-drop-wo-w field--type-datetime field--label-above"> <div class="field__label">Last Day to Drop without W</div> <div class="field__item"><time datetime="2024-09-20T12:00:00Z" class="datetime">Fri, 09/20/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-withdraw field--type-datetime field--label-above"> <div class="field__label">Last Day to Withdraw</div> <div class="field__item"><time datetime="2024-11-21T12:00:00Z" class="datetime">Thu, 11/21/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-select-pnp field--type-datetime field--label-above"> <div class="field__label">Last Day to Select PNP</div> <div class="field__item"><time datetime="2024-11-21T12:00:00Z" class="datetime">Thu, 11/21/2024 - 12:00</time> </div> </div> <div class="field field--name-field-census field--type-datetime field--label-above"> <div class="field__label">Census</div> <div class="field__item"><time datetime="2024-09-23T12:00:00Z" class="datetime">Mon, 09/23/2024 - 12:00</time> </div> </div> Wed, 17 Apr 2024 15:01:16 +0000 Anonymous 10077371 at /courses/fall-2024/social-media-marketing-72674 <span class="field field--name-title field--type-string field--label-hidden">Social Media Marketing</span> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Anonymous</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2024-04-17T08:01:16-07:00" title="Wednesday, April 17, 2024 - 08:01" class="datetime">Wed, 04/17/2024 - 08:01</time> </span> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p>This course is designed to build students� social media marketing skills by working on projects that give students hands on experience implementing social media marketing campaigns and strategies. Topics include integrating targeted social media platforms into a marketing plan, creating social media marketing campaigns, and measuring the success of campaign efforts. Upon completion, students will be able leverage and integrate social media to promote products, services and brands.</p> </div> <div class="field field--name-field-course-id field--type-string field--label-above"> <div class="field__label">Course ID</div> <div class="field__item">180</div> </div> <div class="field field--name-field-crn field--type-string field--label-above"> <div class="field__label">CRN</div> <div class="field__item">72674</div> </div> <div class="field field--name-field-units field--type-string field--label-above"> <div class="field__label">Units</div> <div class="field__item">3</div> </div> <div class="field field--name-field-dates field--type-entity-reference-revisions field--label-above"> <div class="field__label">Dates</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-dates paragraph--view-mode--default"> <div class="week"> <div class="day-wrapper"> <span>S</span> </div> <div class="day-wrapper"> <span>M</span> </div> <div class="day-wrapper active"> <span>T</span> </div> <div class="day-wrapper"> <span>W</span> </div> <div class="day-wrapper"> <span>Th</span> </div> <div class="day-wrapper"> <span>F</span> </div> <div class="day-wrapper"> <span>S</span> </div> </div> <div class="course-time-range"> 9:10am - 12:00pm </div> <div class="course-date-range"> <div class="field field--name-field-start-date field--type-datetime field--label-hidden field__item"><time datetime="2024-08-20T12:00:00Z" class="datetime">08/20/2024</time> </div> - <div class="field field--name-field-end-date field--type-datetime field--label-hidden field__item"><time datetime="2024-12-20T12:00:00Z" class="datetime">12/20/2024</time> </div> </div> <div class="course-building "> <div class="field field--name-field-building field--type-entity-reference field--label-hidden field__item">Multi-Use Building</div> <div class="field field--name-field-room field--type-string field--label-hidden field__item">261</div> </div> <div class="course-schedule-code schedule-codes code-A">Lecture</div> </div> </div> </div> </div> <div class="field field--name-field-campus-taxonomy field--type-entity-reference field--label-above"> <div class="field__label">Campus</div> <div class="field__item"><a href="/taxonomy/term/91" hreflang="en">Ocean</a></div> </div> <div class="field field--name-field-section field--type-string field--label-above"> <div class="field__label">Section</div> <div class="field__item">001</div> </div> <div class="field field--name-field-term field--type-entity-reference field--label-above"> <div class="field__label">Term</div> <div class="field__item"><a href="/taxonomy/term/5874521" hreflang="en">Fall 2024</a></div> </div> <div class="field field--name-field-course-online field--type-boolean field--label-above"> <div class="field__label">Online</div> <div class="field__item">0</div> </div> <div class="field field--name-field-instructors field--type-entity-reference-revisions field--label-above"> <div class="field__label">Instructors</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-instructors paragraph--view-mode--default"> <div class="field field--name-field-instructor field--type-entity-reference field--label-hidden field__item"><a href="/directory/marilyn-goodman" hreflang="en">Marilyn Goodman</a></div> <div class="field field--name-field-primary field--type-boolean field--label-hidden field__item">(Primary)</div> </div> </div> </div> </div> <div class="field field--name-field-subject field--type-entity-reference field--label-above"> <div class="field__label">Subject</div> <div class="field__item"><a href="/taxonomy/term/51866" hreflang="en">Marketing</a></div> </div> <div class="field field--name-field-term-code field--type-integer field--label-above"> <div class="field__label">Term code</div> <div class="field__item">202470</div> </div> <div class="field field--name-field-full-term field--type-boolean field--label-above"> <div class="field__label">Full term</div> <div class="field__item">1</div> </div> <div class="field field--name-field-open-section field--type-boolean field--label-above"> <div class="field__label">Open section</div> <div class="field__item">0</div> </div> <div class="field field--name-field-book field--type-link field--label-above"> <div class="field__label">Book</div> <div class="field__item"><a href="https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202470&amp;in_campus=P&amp;crn=72674">https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202470&amp;in_campus=P&amp;crn=72…</a></div> </div> <div class="field field--name-field-course-credit field--type-boolean field--label-above"> <div class="field__label">Credit</div> <div class="field__item">On</div> </div> <div class="field field--name-field-course-hybrid field--type-boolean field--label-above"> <div class="field__label">Online with In-Person Meetings</div> <div class="field__item">Off</div> </div> <div class="field field--name-field-schedule-code field--type-string field--label-above"> <div class="field__label">Schedule code</div> <div class="field__item">A</div> </div> <div class="field field--name-field-credit-status-code field--type-string field--label-above"> <div class="field__label">Credit Status Code</div> <div class="field__item">D</div> </div> <div class="field field--name-field-last-day-to-enroll field--type-datetime field--label-above"> <div class="field__label">Last Day to Enroll</div> <div class="field__item"><time datetime="2024-09-06T12:00:00Z" class="datetime">Fri, 09/06/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-for-refund field--type-datetime field--label-above"> <div class="field__label">Last Day For Refund</div> <div class="field__item"><time datetime="2024-08-30T12:00:00Z" class="datetime">Fri, 08/30/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-drop-wo-w field--type-datetime field--label-above"> <div class="field__label">Last Day to Drop without W</div> <div class="field__item"><time datetime="2024-09-06T12:00:00Z" class="datetime">Fri, 09/06/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-withdraw field--type-datetime field--label-above"> <div class="field__label">Last Day to Withdraw</div> <div class="field__item"><time datetime="2024-11-07T12:00:00Z" class="datetime">Thu, 11/07/2024 - 12:00</time> </div> </div> <div class="field field--name-field-last-day-to-select-pnp field--type-datetime field--label-above"> <div class="field__label">Last Day to Select PNP</div> <div class="field__item"><time datetime="2024-11-07T12:00:00Z" class="datetime">Thu, 11/07/2024 - 12:00</time> </div> </div> <div class="field field--name-field-census field--type-datetime field--label-above"> <div class="field__label">Census</div> <div class="field__item"><time datetime="2024-09-09T12:00:00Z" class="datetime">Mon, 09/09/2024 - 12:00</time> </div> </div> Wed, 17 Apr 2024 15:01:16 +0000 Anonymous 10077366 at /courses/spring-2024/consumer-behavior-35589 <span class="field field--name-title field--type-string field--label-hidden">Consumer Behavior</span> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Anonymous</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2023-12-12T01:55:43-08:00" title="Tuesday, December 12, 2023 - 01:55" class="datetime">Tue, 12/12/2023 - 01:55</time> </span> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p>Introduction to the core concepts and applications of contemporary consumer behavior. Topics include needs and motives, personality, perception, learning, attitudes, and cultural influences that lead to understanding consumer decision-making and behavior. Explores the impact of consumer behavior on marketing strategies and promotional tactics.</p> </div> <div class="field field--name-field-course-id field--type-string field--label-above"> <div class="field__label">Course ID</div> <div class="field__item">150</div> </div> <div class="field field--name-field-crn field--type-string field--label-above"> <div class="field__label">CRN</div> <div class="field__item">35589</div> </div> <div class="field field--name-field-units field--type-string field--label-above"> <div class="field__label">Units</div> <div class="field__item">3</div> </div> <div class="field field--name-field-dates field--type-entity-reference-revisions field--label-above"> <div class="field__label">Dates</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-dates paragraph--view-mode--default"> <div class="week border"> <div class="day-wrapper">Online</div> </div> <div class="course-date-range"> <div class="field field--name-field-start-date field--type-datetime field--label-hidden field__item"><time datetime="2024-01-29T12:00:00Z" class="datetime">01/29/2024</time> </div> - <div class="field field--name-field-end-date field--type-datetime field--label-hidden field__item"><time datetime="2024-05-22T12:00:00Z" class="datetime">05/22/2024</time> </div> </div> <div class="course-schedule-code schedule-codes code-O">Online</div> </div> </div> </div> </div> <div class="field field--name-field-campus-taxonomy field--type-entity-reference field--label-above"> <div class="field__label">Campus</div> <div class="field__item"><a href="/taxonomy/term/52221" hreflang="en">Online</a></div> </div> <div class="field field--name-field-section field--type-string field--label-above"> <div class="field__label">Section</div> <div class="field__item">931</div> </div> <div class="field field--name-field-term field--type-entity-reference field--label-above"> <div class="field__label">Term</div> <div class="field__item"><a href="/taxonomy/term/5874286" hreflang="en">Spring 2024</a></div> </div> <div class="field field--name-field-course-online field--type-boolean field--label-above"> <div class="field__label">Online</div> <div class="field__item">1</div> </div> <div class="field field--name-field-instructors field--type-entity-reference-revisions field--label-above"> <div class="field__label">Instructors</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-instructors paragraph--view-mode--default"> <div class="field field--name-field-instructor field--type-entity-reference field--label-hidden field__item"><a href="/directory/marilyn-goodman" hreflang="en">Marilyn Goodman</a></div> <div class="field field--name-field-primary field--type-boolean field--label-hidden field__item">(Primary)</div> </div> </div> </div> </div> <div class="field field--name-field-subject field--type-entity-reference field--label-above"> <div class="field__label">Subject</div> <div class="field__item"><a href="/taxonomy/term/51866" hreflang="en">Marketing</a></div> </div> <div class="field field--name-field-term-code field--type-integer field--label-above"> <div class="field__label">Term code</div> <div class="field__item">202430</div> </div> <div class="field field--name-field-full-term field--type-boolean field--label-above"> <div class="field__label">Full term</div> <div class="field__item">1</div> </div> <div class="field field--name-field-open-section field--type-boolean field--label-above"> <div class="field__label">Open section</div> <div class="field__item">1</div> </div> <div class="field field--name-field-book field--type-link field--label-above"> <div class="field__label">Book</div> <div class="field__item"><a href="https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202430&amp;in_campus=L&amp;crn=35589">https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202430&amp;in_campus=L&amp;crn=35…</a></div> </div> <div class="field field--name-field-prerequisites field--type-entity-reference field--label-above"> <div class="field__label">Requisites</div> <div class="field__items"> <div class="field__item"> <div id="taxonomy-term-5870611" class="taxonomy-term vocabulary-course-prerequisites"> <div class="prerequisites"> <p>Recommended Preparation, Readiness for college level English or ESL 188</p> </div> </div> </div> </div> </div> <div class="field field--name-field-course-credit field--type-boolean field--label-above"> <div class="field__label">Credit</div> <div class="field__item">On</div> </div> <div class="field field--name-field-course-hybrid field--type-boolean field--label-above"> <div class="field__label">Online with In-Person Meetings</div> <div class="field__item">Off</div> </div> <div class="clearfix text-formatted field field--name-field-section-notes field--type-text-long field--label-above"> <div class="field__label">Section Notes</div> <div class="field__item"><p>This class has no scheduled meetings and requires the use of Canvas. All coursework is completed on Canvas using an internet enabled device. This class is part of <a href="https://ccsf.edu/cityonline">CityOnline</a> and is 16 weeks. For course details, students must check the <a href="https://ccsf.instructure.com/courses/55240">instructor's website</a>.</p> </div> </div> <div class="field field--name-field-schedule-code field--type-string field--label-above"> <div class="field__label">Schedule code</div> <div class="field__item">O</div> </div> <div class="field field--name-field-credit-status-code field--type-string field--label-above"> <div class="field__label">Credit Status Code</div> <div class="field__item">D</div> </div> Tue, 12 Dec 2023 09:55:43 +0000 Anonymous 10052996 at /courses/spring-2024/professional-selling-35588 <span class="field field--name-title field--type-string field--label-hidden">Professional Selling</span> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Anonymous</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2023-12-12T01:55:43-08:00" title="Tuesday, December 12, 2023 - 01:55" class="datetime">Tue, 12/12/2023 - 01:55</time> </span> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p>The fundamentals of selling in a professional environment. Students learn to identify target markets, prospect for clients, write a sales plan, develop a sales strategy, identify and resolve conflicts of interest, make an oral presentation, respond effectively to objections, ask for a commitment, and manage a sales force.</p> </div> <div class="field field--name-field-course-id field--type-string field--label-above"> <div class="field__label">Course ID</div> <div class="field__item">122</div> </div> <div class="field field--name-field-crn field--type-string field--label-above"> <div class="field__label">CRN</div> <div class="field__item">35588</div> </div> <div class="field field--name-field-units field--type-string field--label-above"> <div class="field__label">Units</div> <div class="field__item">3</div> </div> <div class="field field--name-field-dates field--type-entity-reference-revisions field--label-above"> <div class="field__label">Dates</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-dates paragraph--view-mode--default"> <div class="week"> <div class="day-wrapper"> <span>S</span> </div> <div class="day-wrapper"> <span>M</span> </div> <div class="day-wrapper active"> <span>T</span> </div> <div class="day-wrapper"> <span>W</span> </div> <div class="day-wrapper"> <span>Th</span> </div> <div class="day-wrapper"> <span>F</span> </div> <div class="day-wrapper"> <span>S</span> </div> </div> <div class="course-time-range"> 9:10am - 12:00pm </div> <div class="course-date-range"> <div class="field field--name-field-start-date field--type-datetime field--label-hidden field__item"><time datetime="2024-01-16T12:00:00Z" class="datetime">01/16/2024</time> </div> - <div class="field field--name-field-end-date field--type-datetime field--label-hidden field__item"><time datetime="2024-05-22T12:00:00Z" class="datetime">05/22/2024</time> </div> </div> <div class="course-building "> <div class="field field--name-field-building field--type-entity-reference field--label-hidden field__item">Multi-Use Building</div> <div class="field field--name-field-room field--type-string field--label-hidden field__item">261</div> </div> <div class="course-schedule-code schedule-codes code-A">Lecture</div> </div> </div> </div> </div> <div class="field field--name-field-campus-taxonomy field--type-entity-reference field--label-above"> <div class="field__label">Campus</div> <div class="field__item"><a href="/taxonomy/term/91" hreflang="en">Ocean</a></div> </div> <div class="field field--name-field-section field--type-string field--label-above"> <div class="field__label">Section</div> <div class="field__item">001</div> </div> <div class="field field--name-field-term field--type-entity-reference field--label-above"> <div class="field__label">Term</div> <div class="field__item"><a href="/taxonomy/term/5874286" hreflang="en">Spring 2024</a></div> </div> <div class="field field--name-field-course-online field--type-boolean field--label-above"> <div class="field__label">Online</div> <div class="field__item">0</div> </div> <div class="field field--name-field-instructors field--type-entity-reference-revisions field--label-above"> <div class="field__label">Instructors</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-instructors paragraph--view-mode--default"> <div class="field field--name-field-instructor field--type-entity-reference field--label-hidden field__item"><a href="/directory/marilyn-goodman" hreflang="en">Marilyn Goodman</a></div> <div class="field field--name-field-primary field--type-boolean field--label-hidden field__item">(Primary)</div> </div> </div> </div> </div> <div class="field field--name-field-subject field--type-entity-reference field--label-above"> <div class="field__label">Subject</div> <div class="field__item"><a href="/taxonomy/term/51866" hreflang="en">Marketing</a></div> </div> <div class="field field--name-field-term-code field--type-integer field--label-above"> <div class="field__label">Term code</div> <div class="field__item">202430</div> </div> <div class="field field--name-field-full-term field--type-boolean field--label-above"> <div class="field__label">Full term</div> <div class="field__item">1</div> </div> <div class="field field--name-field-open-section field--type-boolean field--label-above"> <div class="field__label">Open section</div> <div class="field__item">0</div> </div> <div class="field field--name-field-book field--type-link field--label-above"> <div class="field__label">Book</div> <div class="field__item"><a href="https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202430&amp;in_campus=P&amp;crn=35588">https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202430&amp;in_campus=P&amp;crn=35…</a></div> </div> <div class="field field--name-field-prerequisites field--type-entity-reference field--label-above"> <div class="field__label">Requisites</div> <div class="field__items"> <div class="field__item"> <div id="taxonomy-term-5872946" class="taxonomy-term vocabulary-course-prerequisites"> <div class="prerequisites"> <p>Recommended Preparation, Readiness for college level English or ESL 188</p> </div> </div> </div> </div> </div> <div class="field field--name-field-course-credit field--type-boolean field--label-above"> <div class="field__label">Credit</div> <div class="field__item">On</div> </div> <div class="field field--name-field-course-hybrid field--type-boolean field--label-above"> <div class="field__label">Online with In-Person Meetings</div> <div class="field__item">Off</div> </div> <div class="field field--name-field-schedule-code field--type-string field--label-above"> <div class="field__label">Schedule code</div> <div class="field__item">A</div> </div> <div class="field field--name-field-credit-status-code field--type-string field--label-above"> <div class="field__label">Credit Status Code</div> <div class="field__item">D</div> </div> Tue, 12 Dec 2023 09:55:43 +0000 Anonymous 10052991 at /courses/spring-2024/introduction-marketing-35586 <span class="field field--name-title field--type-string field--label-hidden">Introduction to Marketing</span> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Anonymous</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2023-12-12T01:55:43-08:00" title="Tuesday, December 12, 2023 - 01:55" class="datetime">Tue, 12/12/2023 - 01:55</time> </span> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p>Introduction to the concepts, analyses, and activities that comprise marketing management, and to provide practice in assessing and solving marketing problems. A foundation for advanced electives in Marketing as well as other business/social disciplines. Topics include marketing strategy, customer behavior, segmentation, market research, product management, pricing, promotion, sales force management, and competitive analysis.</p> </div> <div class="field field--name-field-course-id field--type-string field--label-above"> <div class="field__label">Course ID</div> <div class="field__item">140</div> </div> <div class="field field--name-field-crn field--type-string field--label-above"> <div class="field__label">CRN</div> <div class="field__item">35586</div> </div> <div class="field field--name-field-units field--type-string field--label-above"> <div class="field__label">Units</div> <div class="field__item">3</div> </div> <div class="field field--name-field-dates field--type-entity-reference-revisions field--label-above"> <div class="field__label">Dates</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-dates paragraph--view-mode--default"> <div class="week border"> <div class="day-wrapper">Online</div> </div> <div class="course-date-range"> <div class="field field--name-field-start-date field--type-datetime field--label-hidden field__item"><time datetime="2024-01-29T12:00:00Z" class="datetime">01/29/2024</time> </div> - <div class="field field--name-field-end-date field--type-datetime field--label-hidden field__item"><time datetime="2024-05-22T12:00:00Z" class="datetime">05/22/2024</time> </div> </div> <div class="course-schedule-code schedule-codes code-O">Online</div> </div> </div> </div> </div> <div class="field field--name-field-campus-taxonomy field--type-entity-reference field--label-above"> <div class="field__label">Campus</div> <div class="field__item"><a href="/taxonomy/term/52221" hreflang="en">Online</a></div> </div> <div class="field field--name-field-section field--type-string field--label-above"> <div class="field__label">Section</div> <div class="field__item">932</div> </div> <div class="field field--name-field-term field--type-entity-reference field--label-above"> <div class="field__label">Term</div> <div class="field__item"><a href="/taxonomy/term/5874286" hreflang="en">Spring 2024</a></div> </div> <div class="field field--name-field-course-online field--type-boolean field--label-above"> <div class="field__label">Online</div> <div class="field__item">1</div> </div> <div class="field field--name-field-instructors field--type-entity-reference-revisions field--label-above"> <div class="field__label">Instructors</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-instructors paragraph--view-mode--default"> <div class="field field--name-field-instructor field--type-entity-reference field--label-hidden field__item"><a href="/directory/marilyn-goodman" hreflang="en">Marilyn Goodman</a></div> <div class="field field--name-field-primary field--type-boolean field--label-hidden field__item">(Primary)</div> </div> </div> </div> </div> <div class="field field--name-field-subject field--type-entity-reference field--label-above"> <div class="field__label">Subject</div> <div class="field__item"><a href="/taxonomy/term/51866" hreflang="en">Marketing</a></div> </div> <div class="field field--name-field-term-code field--type-integer field--label-above"> <div class="field__label">Term code</div> <div class="field__item">202430</div> </div> <div class="field field--name-field-full-term field--type-boolean field--label-above"> <div class="field__label">Full term</div> <div class="field__item">1</div> </div> <div class="field field--name-field-open-section field--type-boolean field--label-above"> <div class="field__label">Open section</div> <div class="field__item">1</div> </div> <div class="field field--name-field-book field--type-link field--label-above"> <div class="field__label">Book</div> <div class="field__item"><a href="https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202430&amp;in_campus=L&amp;crn=35586">https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202430&amp;in_campus=L&amp;crn=35…</a></div> </div> <div class="field field--name-field-prerequisites field--type-entity-reference field--label-above"> <div class="field__label">Requisites</div> <div class="field__items"> <div class="field__item"> <div id="taxonomy-term-5870616" class="taxonomy-term vocabulary-course-prerequisites"> <div class="prerequisites"> <p>Recommended Preparation, Readiness for college level English or ESL 188</p> </div> </div> </div> </div> </div> <div class="field field--name-field-course-credit field--type-boolean field--label-above"> <div class="field__label">Credit</div> <div class="field__item">On</div> </div> <div class="field field--name-field-course-hybrid field--type-boolean field--label-above"> <div class="field__label">Online with In-Person Meetings</div> <div class="field__item">Off</div> </div> <div class="clearfix text-formatted field field--name-field-section-notes field--type-text-long field--label-above"> <div class="field__label">Section Notes</div> <div class="field__item"><p>This class has no scheduled meetings and requires the use of Canvas. All coursework is completed on Canvas using an internet enabled device. This class is part of <a href="https://ccsf.edu/cityonline">CityOnline</a> and is 16 weeks. For course details, students must check the <a href="https://ccsf.instructure.com/courses/55240">instructor's website</a>.</p> </div> </div> <div class="field field--name-field-schedule-code field--type-string field--label-above"> <div class="field__label">Schedule code</div> <div class="field__item">O</div> </div> <div class="field field--name-field-credit-status-code field--type-string field--label-above"> <div class="field__label">Credit Status Code</div> <div class="field__item">D</div> </div> Tue, 12 Dec 2023 09:55:43 +0000 Anonymous 10052986 at /courses/spring-2024/social-media-marketing-33679 <span class="field field--name-title field--type-string field--label-hidden">Social Media Marketing</span> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Anonymous</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2023-12-12T01:55:43-08:00" title="Tuesday, December 12, 2023 - 01:55" class="datetime">Tue, 12/12/2023 - 01:55</time> </span> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p>This course is designed to build students� social media marketing skills by working on projects that give students hands on experience implementing social media marketing campaigns and strategies. Topics include integrating targeted social media platforms into a marketing plan, creating social media marketing campaigns, and measuring the success of campaign efforts. Upon completion, students will be able leverage and integrate social media to promote products, services and brands.</p> </div> <div class="field field--name-field-course-id field--type-string field--label-above"> <div class="field__label">Course ID</div> <div class="field__item">180</div> </div> <div class="field field--name-field-crn field--type-string field--label-above"> <div class="field__label">CRN</div> <div class="field__item">33679</div> </div> <div class="field field--name-field-units field--type-string field--label-above"> <div class="field__label">Units</div> <div class="field__item">3</div> </div> <div class="field field--name-field-dates field--type-entity-reference-revisions field--label-above"> <div class="field__label">Dates</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-dates paragraph--view-mode--default"> <div class="week"> <div class="day-wrapper"> <span>S</span> </div> <div class="day-wrapper"> <span>M</span> </div> <div class="day-wrapper active"> <span>T</span> </div> <div class="day-wrapper"> <span>W</span> </div> <div class="day-wrapper"> <span>Th</span> </div> <div class="day-wrapper"> <span>F</span> </div> <div class="day-wrapper"> <span>S</span> </div> </div> <div class="course-time-range"> 12:10pm - 3:00pm </div> <div class="course-date-range"> <div class="field field--name-field-start-date field--type-datetime field--label-hidden field__item"><time datetime="2024-01-16T12:00:00Z" class="datetime">01/16/2024</time> </div> - <div class="field field--name-field-end-date field--type-datetime field--label-hidden field__item"><time datetime="2024-05-22T12:00:00Z" class="datetime">05/22/2024</time> </div> </div> <div class="course-building "> <div class="field field--name-field-building field--type-entity-reference field--label-hidden field__item">Multi-Use Building</div> <div class="field field--name-field-room field--type-string field--label-hidden field__item">261</div> </div> <div class="course-schedule-code schedule-codes code-A">Lecture</div> </div> </div> </div> </div> <div class="field field--name-field-campus-taxonomy field--type-entity-reference field--label-above"> <div class="field__label">Campus</div> <div class="field__item"><a href="/taxonomy/term/91" hreflang="en">Ocean</a></div> </div> <div class="field field--name-field-section field--type-string field--label-above"> <div class="field__label">Section</div> <div class="field__item">001</div> </div> <div class="field field--name-field-term field--type-entity-reference field--label-above"> <div class="field__label">Term</div> <div class="field__item"><a href="/taxonomy/term/5874286" hreflang="en">Spring 2024</a></div> </div> <div class="field field--name-field-course-online field--type-boolean field--label-above"> <div class="field__label">Online</div> <div class="field__item">0</div> </div> <div class="field field--name-field-instructors field--type-entity-reference-revisions field--label-above"> <div class="field__label">Instructors</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-instructors paragraph--view-mode--default"> <div class="field field--name-field-instructor field--type-entity-reference field--label-hidden field__item"><a href="/directory/marilyn-goodman" hreflang="en">Marilyn Goodman</a></div> <div class="field field--name-field-primary field--type-boolean field--label-hidden field__item">(Primary)</div> </div> </div> </div> </div> <div class="field field--name-field-subject field--type-entity-reference field--label-above"> <div class="field__label">Subject</div> <div class="field__item"><a href="/taxonomy/term/51866" hreflang="en">Marketing</a></div> </div> <div class="field field--name-field-term-code field--type-integer field--label-above"> <div class="field__label">Term code</div> <div class="field__item">202430</div> </div> <div class="field field--name-field-full-term field--type-boolean field--label-above"> <div class="field__label">Full term</div> <div class="field__item">1</div> </div> <div class="field field--name-field-open-section field--type-boolean field--label-above"> <div class="field__label">Open section</div> <div class="field__item">1</div> </div> <div class="field field--name-field-book field--type-link field--label-above"> <div class="field__label">Book</div> <div class="field__item"><a href="https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202430&amp;in_campus=P&amp;crn=33679">https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202430&amp;in_campus=P&amp;crn=33…</a></div> </div> <div class="field field--name-field-course-credit field--type-boolean field--label-above"> <div class="field__label">Credit</div> <div class="field__item">On</div> </div> <div class="field field--name-field-course-hybrid field--type-boolean field--label-above"> <div class="field__label">Online with In-Person Meetings</div> <div class="field__item">Off</div> </div> <div class="field field--name-field-schedule-code field--type-string field--label-above"> <div class="field__label">Schedule code</div> <div class="field__item">A</div> </div> <div class="field field--name-field-credit-status-code field--type-string field--label-above"> <div class="field__label">Credit Status Code</div> <div class="field__item">D</div> </div> Tue, 12 Dec 2023 09:55:43 +0000 Anonymous 10052981 at /courses/spring-2024/introduction-marketing-30446 <span class="field field--name-title field--type-string field--label-hidden">Introduction to Marketing</span> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Anonymous</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2023-12-12T01:55:43-08:00" title="Tuesday, December 12, 2023 - 01:55" class="datetime">Tue, 12/12/2023 - 01:55</time> </span> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p>Introduction to the concepts, analyses, and activities that comprise marketing management, and to provide practice in assessing and solving marketing problems. A foundation for advanced electives in Marketing as well as other business/social disciplines. Topics include marketing strategy, customer behavior, segmentation, market research, product management, pricing, promotion, sales force management, and competitive analysis.</p> </div> <div class="field field--name-field-course-id field--type-string field--label-above"> <div class="field__label">Course ID</div> <div class="field__item">140</div> </div> <div class="field field--name-field-crn field--type-string field--label-above"> <div class="field__label">CRN</div> <div class="field__item">30446</div> </div> <div class="field field--name-field-units field--type-string field--label-above"> <div class="field__label">Units</div> <div class="field__item">3</div> </div> <div class="field field--name-field-dates field--type-entity-reference-revisions field--label-above"> <div class="field__label">Dates</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-dates paragraph--view-mode--default"> <div class="week border"> <div class="day-wrapper">Online</div> </div> <div class="course-date-range"> <div class="field field--name-field-start-date field--type-datetime field--label-hidden field__item"><time datetime="2024-01-29T12:00:00Z" class="datetime">01/29/2024</time> </div> - <div class="field field--name-field-end-date field--type-datetime field--label-hidden field__item"><time datetime="2024-05-22T12:00:00Z" class="datetime">05/22/2024</time> </div> </div> <div class="course-schedule-code schedule-codes code-O">Online</div> </div> </div> </div> </div> <div class="field field--name-field-campus-taxonomy field--type-entity-reference field--label-above"> <div class="field__label">Campus</div> <div class="field__item"><a href="/taxonomy/term/52221" hreflang="en">Online</a></div> </div> <div class="field field--name-field-section field--type-string field--label-above"> <div class="field__label">Section</div> <div class="field__item">931</div> </div> <div class="field field--name-field-term field--type-entity-reference field--label-above"> <div class="field__label">Term</div> <div class="field__item"><a href="/taxonomy/term/5874286" hreflang="en">Spring 2024</a></div> </div> <div class="field field--name-field-course-online field--type-boolean field--label-above"> <div class="field__label">Online</div> <div class="field__item">1</div> </div> <div class="field field--name-field-instructors field--type-entity-reference-revisions field--label-above"> <div class="field__label">Instructors</div> <div class="field__items"> <div class="field__item"> <div class="paragraph paragraph--type--course-instructors paragraph--view-mode--default"> <div class="field field--name-field-instructor field--type-entity-reference field--label-hidden field__item"><a href="/directory/marilyn-goodman" hreflang="en">Marilyn Goodman</a></div> <div class="field field--name-field-primary field--type-boolean field--label-hidden field__item">(Primary)</div> </div> </div> </div> </div> <div class="field field--name-field-subject field--type-entity-reference field--label-above"> <div class="field__label">Subject</div> <div class="field__item"><a href="/taxonomy/term/51866" hreflang="en">Marketing</a></div> </div> <div class="field field--name-field-term-code field--type-integer field--label-above"> <div class="field__label">Term code</div> <div class="field__item">202430</div> </div> <div class="field field--name-field-full-term field--type-boolean field--label-above"> <div class="field__label">Full term</div> <div class="field__item">1</div> </div> <div class="field field--name-field-open-section field--type-boolean field--label-above"> <div class="field__label">Open section</div> <div class="field__item">1</div> </div> <div class="field field--name-field-book field--type-link field--label-above"> <div class="field__label">Book</div> <div class="field__item"><a href="https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202430&amp;in_campus=L&amp;crn=30446">https://ords.ccsf.edu:8100/PROD/bzskstdn9.P_book?term=202430&amp;in_campus=L&amp;crn=30…</a></div> </div> <div class="field field--name-field-prerequisites field--type-entity-reference field--label-above"> <div class="field__label">Requisites</div> <div class="field__items"> <div class="field__item"> <div id="taxonomy-term-5870616" class="taxonomy-term vocabulary-course-prerequisites"> <div class="prerequisites"> <p>Recommended Preparation, Readiness for college level English or ESL 188</p> </div> </div> </div> </div> </div> <div class="field field--name-field-course-credit field--type-boolean field--label-above"> <div class="field__label">Credit</div> <div class="field__item">On</div> </div> <div class="field field--name-field-course-hybrid field--type-boolean field--label-above"> <div class="field__label">Online with In-Person Meetings</div> <div class="field__item">Off</div> </div> <div class="clearfix text-formatted field field--name-field-section-notes field--type-text-long field--label-above"> <div class="field__label">Section Notes</div> <div class="field__item"><p>This class has no scheduled meetings and requires the use of Canvas. All coursework is completed on Canvas using an internet enabled device. This class is part of <a href="https://ccsf.edu/cityonline">CityOnline</a> and is 16 weeks. For course details, students must check the <a href="https://ccsf.instructure.com/courses/55240">instructor's website</a>.</p> </div> </div> <div class="field field--name-field-schedule-code field--type-string field--label-above"> <div class="field__label">Schedule code</div> <div class="field__item">O</div> </div> <div class="field field--name-field-credit-status-code field--type-string field--label-above"> <div class="field__label">Credit Status Code</div> <div class="field__item">D</div> </div> Tue, 12 Dec 2023 09:55:43 +0000 Anonymous 10052976 at